WhatDoTheArtsFunAndFriendsHaveToDoWithRecruiting

What Do the Arts, Fun, and Friends Have To Do With Recruiting?

WRITTEN BY: JOHN O’BRIEN.  PRESIDENT, AROUNDCAMPUS GROUP I’m often asked how our company manages to recruit 750 college students for our annual summer sales and marketing internship. Each year, we receive over 13,000 applications and interview thousands of applicants to find the right people, so the short answer is: carefully and strategically.  Through the years, […]

GoogleYrselfB-Blog

Google Yourself

WRITTEN BY: MELISSA KLEIN Don’t let younger, immature you stand in the way of older, career-oriented you. Okay, okay, I know you have heard your parents tell you this for years when it comes to social media. You are putting a lot of personal information out into the vast World Wide Web and you can […]

What Social Media Is Best-Blog

What Social Media Platform Works Best For You?

  Written by: Jacob Ross Social Media has taken the world by storm over the last decade. The old way of reaching out to customers walked out of the door when people moved their lives online. Getting the word out about your brand requires rethinking your strategy… and rethinking has never been easier! There’s a […]

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LinkedIn Basics

  WRITTEN BY: NICO REEVES LinkedIn is the Facebook of business professionals. Each and every day, recruiters are turning to LinkedIn to fill their hiring needs. When used properly, LinkedIn can be a valuable resource for both recruiters and job seekers alike. Those who utilize LinkedIn are able to showcase their professional accomplishments, past work […]

10Tips Marketing Shoestring Budget-Blog

Top 10 Tips for Marketing On A Shoestring Budget

WRITTEN BY: HARUNA SUZUKI Do you have a great product or service to offer, but only a small marketing budget? To make every marketing dollar count, it’s time to get strategic and creative about promoting your business. Take a look at the following ten tips to help you get started—you should be creating some low-cost […]

RespondingToCriticism-Blog

Responding to Criticism Online

  WRITTEN BY: CHELSEA PAYNE Whether it be on Yelp, Google, LinkedIn, social media, or even your own website, customers will find a way to criticize your business. So while you may think to ignore this criticism found online, it is necessary that each review is addressed appropriately. After all, as The Social Network (2010) […]

HowSocialMediaAffectsStudentsand Businesses_Blog

What Your Social Media Says About You

  WRITTEN BY LAUREN CRISWELL Job Seekers Most of us cannot relate to the time when a glance at a paper resume was all an employer reviewed before deciding whether or not you were going to get an interview. Today, social media allows us to connect, network and promote ourselves in more ways than one. […]

TipsToolsSocialMedia_Blog

Tips & Tools to Lighten the Load of Social Media

  WRITTEN BY: KATHRYN OLIVIERI Social media management for businesses can be a strain. Finding and creating enough content to post something daily on Facebook, tweet at a few followers on Twitter, take an interesting Instagram photo, pin something on Pinterest, and work on a weekly blog post is not easy. Some days coming up […]

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Join the Conversation: Engage Customers Online

  WRITTEN BY: JANELLE MASON Do you know what you’re doing on social media?  There is a great deal of potential to interact with current customers and find new customers through social media. Here are some suggestions that we have to help you improve your reach online. Interact with Groups Interact with student groups and […]