WhatDoTheArtsFunAndFriendsHaveToDoWithRecruiting

What Do the Arts, Fun, and Friends Have To Do With Recruiting?

WRITTEN BY: JOHN O’BRIEN.  PRESIDENT, AROUNDCAMPUS GROUP I’m often asked how our company manages to recruit 750 college students for our annual summer sales and marketing internship. Each year, we receive over 13,000 applications and interview thousands of applicants to find the right people, so the short answer is: carefully and strategically.  Through the years, […]

GoogleYourself-v2_blog

Google Your Business

WRITTEN BY: ISAAC SCHMIDT I often feel lucky that I can find an answer to any question that strikes my interest by simply asking my phone to search it or by typing it out. In this age of information, it seems that there is something to learn about everyone and everything. The search engine becomes […]

Email Newsletters-Blog

Keeping Customers Engaged: Email Newsletters

WRITTEN BY: JACOB ROSS It’s undeniable that customers are the lifeblood of your business. Without them, you don’t exist. Similar to your personal and romantic relationships, communication is key. Two-way communication requires speaking AND listening in order to be effective. Often times, businesses only communicate to customers when they need something like a sale, payment, […]

Google-My-Business_Blog

The Importance of “Google My Business” for Business Owners

  WRITTEN BY: KELSEY DI GIROLAMO Having a solid web presence is the key to business success in this day and age. Setting up your Google My Business (GMB) account with Google can help boost your web presence. So, why get on Google My Business? Google has the largest share of the search engine market. […]

10Tips Marketing Shoestring Budget-Blog

Top 10 Tips for Marketing On A Shoestring Budget

WRITTEN BY: HARUNA SUZUKI Do you have a great product or service to offer, but only a small marketing budget? To make every marketing dollar count, it’s time to get strategic and creative about promoting your business. Take a look at the following ten tips to help you get started—you should be creating some low-cost […]

Branding Mistakes_blog

Common Branding Mistakes

  WRITTEN BY: ELLIE REGEVSKY Mistake #1: Resolution of Graphics It is mandatory that images have a consistent quality without pixilation. But what are the different types of files and resolutions for images? For your Logo: the best option is ALWAYS having a vector file. This kind of file is very easy to edit and […]