GoogleYourself-v2_blog

Google Your Business

WRITTEN BY: ISAAC SCHMIDT I often feel lucky that I can find an answer to any question that strikes my interest by simply asking my phone to search it or by typing it out. In this age of information, it seems that there is something to learn about everyone and everything. The search engine becomes […]

Google-My-Business_Blog

The Importance of “Google My Business” for Business Owners

  WRITTEN BY: KELSEY DI GIROLAMO Having a solid web presence is the key to business success in this day and age. Setting up your Google My Business (GMB) account with Google can help boost your web presence. So, why get on Google My Business? Google has the largest share of the search engine market. […]

Advertising Hacks-Blog

Advertising Hacks: Make Impressions Last

  WRITTEN BY: SAMANTHA DENNIS There are multiple avenues you can take when trying to advertise for your business or organization. With the ever evolving digital age that we live in, and the pool of possibilities forever deepening, it can be difficult to choose the best one for you. There is good news though. If […]

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Tips For Consistent Branding

WRITTEN BY: VIRGINIA BANE Branding, what is it? Why is it important? Branding is a trademark or distinctive name or image identifying a product, service or organization. Branding is one of the most important strategies a company or organization can use! It is all about your customer’s experience. It’s not just a logo or a […]

5 Reasons Branding_Featured

5 Reasons You Should Create a Strong Brand

  WRITTEN BY: MIRANDA GARDNER When I was a college student, I was feeling particularly homesick one day when a commercial came on my TV. It showed a young girl going through her first year of college and dealing with the usual feelings that come with being away from home for the first time. By […]

5-Ways-to-Reach-Millennials_Featured

5 Ways to Reach Millennial College Students

  WRITTEN BY: JANELLE MASON Most businesses that reside in college towns know that there is a huge opportunity when marketing to college students and yet still struggle to understand what drives a college student to purchase something. Businesses are marketing toward a new generation. Millennials consist of 75.7 million people, ranging from 19 to […]