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RespondingToCriticism-Blog

Responding to Criticism Online

  WRITTEN BY: CHELSEA PAYNE Whether it be on Yelp, Google, LinkedIn, social media, or even your own website, customers will find a way to criticize your business. So while you may think to ignore this criticism found online, it is necessary that each review is addressed appropriately. After all, as The Social Network (2010) […]

OrganizeJobApps-Blog

Organize Your Job Applications

  WRITTEN BY: NICO REEVES As a recruiter, I have “pre-screened” over 600 college students in the past two years. When I say pre-screened, I simply mean a preliminary phone call to gather basic information from an applicant. Trust me when I say that a bad, unorganized, unprepared pre-screen call can make or break an […]

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Tips For Consistent Branding

WRITTEN BY: VIRGINIA BANE Branding, what is it? Why is it important? Branding is a trademark or distinctive name or image identifying a product, service or organization. Branding is one of the most important strategies a company or organization can use! It is all about your customer’s experience. It’s not just a logo or a […]

Are You Prepared_Blog

Are You Prepared for Your First Day of Work?

Advice on what to wear, how to remember everything, and ways to make friends, so you can take on responsibility and get the most out of your new job.   WRITTEN BY: LAUREN KALIN I tend to over-prepare. For everything. Packing for a day trip to the beach looks more like I’m prepping a post-apocalyptic […]

Branding Mistakes_blog

Common Branding Mistakes

  WRITTEN BY: ELLIE REGEVSKY Mistake #1: Resolution of Graphics It is mandatory that images have a consistent quality without pixilation. But what are the different types of files and resolutions for images? For your Logo: the best option is ALWAYS having a vector file. This kind of file is very easy to edit and […]

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Why Canva Is Your Friend

WRITTEN BY JACOB ROSS Do you ever see an image and say “I wish I could make that?” but don’t have any graphic design experience or knowledge? There are a number of websites out there that offer design services for a fee or allow you to create designs from scratch for a nominal fee. Worry […]

SelectingYourInternship_Blog

How to Select Your Internship

  WRITTEN BY: JACQUELINE DUNN In today’s competitive job market, it’s imperative for students to find that “special something” that boosts their resumes, gains them worthwhile and relevant experiences, narrows their career search, and ultimately lands them their ideal entry level job. In this case, that “special something” is an internship. More and more schools […]

HowSocialMediaAffectsStudentsand Businesses_Blog

What Your Social Media Says About You

  WRITTEN BY LAUREN CRISWELL Job Seekers Most of us cannot relate to the time when a glance at a paper resume was all an employer reviewed before deciding whether or not you were going to get an interview. Today, social media allows us to connect, network and promote ourselves in more ways than one. […]

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How to Get a Glowing Reference

  WRITTEN BY: TIFFANY DOUGHERTY You’ve got a perfect resume and flawless cover letter. You’ve double and triple checked your application. What else could you possibly need to land your dream job? An enthusiastic, glowing reference can speak volumes about your work ethic and personality – the things that may not be evident on a […]

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Click It, Clip It, or Print It: How to Get the Most Out of Your Coupons

  WRITTEN BY: JANELLE MASON When maintaining a company brand for your business, you want to make a lasting impression. What better way to have your name floating throughout the hallways of your local university than having a POWERHOUSE deal that students and faculty can use all year long! Let’s face it, you want a […]